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Can Your Incentive Offers Bring You More Conversions? Find Out With These Testing Ideas

January 24, 2017 blogAdmin ADVERTISERS, conversion, optimization, testing

When I went to Whole Foods last week, the whole store was full of samples: things to taste or test out, product discounts and special offers. I noticed...

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Could Increasing Conversion Damage Your Sales? Risks of High Conversion and How To Avoid Them

January 17, 2017 blogAdmin ADVERTISERS, conversion, optimization

One of the first things most marketers do when handling a new project is to look for friction. Making forms shorter, creating client-centric content...

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Getting Started and Getting the Right Data From Google Analytics

January 10, 2017 blogAdmin ADVERTISERS, Analytics, Data, optimization

One fundamental truth of optimization is that without data, you can’t optimize.

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Contact Pages That Make People Want to Get In Touch: 5 Must-Read Tips

January 03, 2017 blogAdmin ADVERTISERS, Contact Pages, conversion

Do your customers like how you’re asking for their email?

If you haven’t given much thought to this, you might be missing out on a lot of conversions.

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7 PPC  Infographics That Will Improve Your Marketing Skills In a Glance

December 04, 2016 blogAdmin ADVERTISERS

A picture is worth a thousand words. It’s a cliché because it’s true.

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Mindset of an Optimizer

November 24, 2016 blogAdmin ADVERTISERS

I was at a wedding last week and the “What do you do for a living?” conversation with strangers inevitably came up. Most people I spoke to seemed to...

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To Increase Website Conversions, Think Now Or Never

November 23, 2016 blogAdmin ADVERTISERS

A funny thing happened when our analysts were poring over more than 300,000 validated sales leads from our client and agency marketing campaigns:

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Getting to Know Your Customers: Must-Know Tips for Using Surveys to Boost Conversion

November 12, 2016 blogAdmin ADVERTISERS

When you’re optimizing a page, data is your bread and butter.

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The Top Dates on the Ecommerce Calendar to Make Sure You Remember

November 01, 2016 blogAdmin ADVERTISERS

As we dive into the busiest shopping season of the year, here are the top dates that drive Christmas sales – make sure to be prepared to catch those...

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7 Vital Tips for Boosting Your Holiday Online Sales

November 01, 2016 blogAdmin ADVERTISERS

Every holiday season e-retailers unleash their creative potential to maximize sales and customer retention.  Here are 7 ecommerce tips that will help...

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